I posted this video to help small & medium sized businesses understand that they should have a basic understanding of barter trade.

All companies should have at least one barter profit center.

Why?
• To pay off some or most operating expenditures
• To pay off one-of-bills like acquiring:
o new computers
o new carpets
o office paint job
o new fence
o new furniture
o new car for wife
o get advertising for business
o etc… (what do you want or need to acquire?)
• Get rid of excess inventory
• To acquire counter space in another business that has your foot traffic
• To get bonuses for your staff
• etc…

Watch This Short Video To Understand How Barter Works

Remember
Barter or trade is not $ for $ it’s value for value.
It’s value-for-value exchanges to to get those things luxuries or necessitates.
Barter is not a substitute for cash it is an add on.

Below is most of the subtitles from a 3:30 YouTube video that explains “Why Trade and Barter” I omitted some fluff & cleaned it up a little.

“We’re accustomed to making purchases with cash and it’s almost unnatural to get things we want without cash so why trade.

Well trading is a great way to get things we need not by using cash but by using what we already possess; goods and skills. (products & services)

Cash is just a medium of exchange it helps facilitate trading between humans in down economies. People hold onto their cash and don’t
exchange it is freely this restricted

cash usage causes recessions like the one we’re experiencing today if you think about it just because cash isn’t being exchanged
doesn’t mean our skills have no value money doesn’t affect your ability togive Spanish lessons if you know how.

We can still exchange value with out cash
Example
A dentist has an empty chair for an hour
He gets no revenue during that hour but; still incurs the fixed costs at the business.
He could utilize this downtime by trading with say a landscaper who needs to have a cavity filled now.
The dentist get landscaping for that hour instead of nothing.

Another Example
Trading also works for surf shop owner who wants to repaint his store front but is cash-strapped but he has too much inventory; the shop could trade a surfboard and get the new look it wanted without spending cash; problem solved.

Let’s look on a deeper level
1 The store paid three hundred dollars wholesale for that bored but got six hundred dollars worth of paint services in exchange.

2 Even better on the other side of the trade the painter may have some down time but; instead of making no money he trades with the surf shop and gets a six hundred dollar surfboard he always wanted.
3 But his wife would never have allowed him to spend that type of money in this economy
4 But not now it’s like the board was free minus thes painting supplies
5 Result: the store front is revitalized, the painter is surfing & the wife is not complaining

Think if trading in your everyday life as it allows you to get more stuff that you can’t always afford.

We can try the traditional route to save up, cutback or work more hours but; let’s face it; most of us will probably have to use that money to pay bills.

Believe it or not we all have skills and talents someone out there wants.

We might even have
1 a bunch of stuff sitting around our house that we don’t use
2 excess goods in our business or in storage that we don’t use.

And that stuff is too nice or valuable to give away so, trading helps us tap into the value that our skills and our goods contain.

One of the coolest things about trading is that we are all different and that we all value things differently.
Example
an electron microscope may be worthless to the average person but may be worth millions but to a Nobel prize-winning scientist who knows how to use it.

And so it is with most things in life, depending on our skills, or the things in our life as we value things differently.

We’ve all heard the saying one man’s trash is another man’s treasure. Well trading turns that so-called trash into a treasure for not just one person
but for both people.

Meaning both parties think they’re giving away trash and getting a treasure; pretty cool huh…

Note: For a business we are not trading trash, we are trading valued goods or services for other valued goods & services.

Why not do your first trade with me?
I will build you an online five star reputation

Want A 5 Star Reputation for your business?

Here’s what I have to offer:

$199   video: Online business audit for 3 to 5 keywords
$199   video: Competitive analysis
$149   Find & write professional replies for your bad reviews
$99     Review ignitor cards with QR code & short link
$499   Review website & hosting (FREE for 6 months)
$99     video: PPC analysis for improvement
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$167   5 Star Review video

Total Value: $1,510.00 (descriptions below)

What value do you put on a 5 star reputation for your business?

What do you have to trade?

Pick my brain: Shoot me a question & I’ll be happy to help you. What keeps you up at night or what problem are you trying to solve? Click the link to go to Drew’s Contact Page or shoot me an email at drew@ marketingwizards.ca (remove the space after the @ sign)